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Should you have any questions on using this top tier Management/Strategy Consulting Template slide, you're welcome to reach out to me via Private Message. with an online & offline 15 step-by-step methodology, with pedagogical illustrations for each step. The purpose of the BCG Matrix (or growth-share matrix) is to enable companies to ensure long-term revenues by balancing products requiring investment with products that should be managed for remaining profits.
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an editable Microsoft PowerPoint Template Slide + Excel File The Boston Consulting Group BCG Matrix is a simple corporate planning tool, to assess a company’s position in terms of its product range. Given the success of this model & slide (the IKAM Director & Division Director highly appreciated the insights), I decided to build a "universal" Template for other KAMs, IKAMS (International KAMs), consultants or sales executives to do the same with their company's account performance vs competition, in a given market. I built an Excel File for each KAM and for the whole division bu sorting all accounts into the classic 4 categories:ĭata needed: Market Growth per Account, Company Market Share & Biggest Competitor's Market Share To accomplish this, I took inspiration from The Boston Consulting Group's (alias BCG) world famous growth-share matrix. The objective was to extrapolate insights from available Market & KAM performance Data, enabling them to optimize their portfolio, by focusing efforts on certain accounts.
- Weighted average cost of capital (wacc)īcg matrix business development key account management kam boston consulting group portfolio management growth-share matrix strategy consulting salesĭuring my time at Renault SAS, I was asked to do an analysis of the Portfolios of all the International Key Account Managers (KAM) of the Car Manufacturer (10 people).
- International financial reporting standards (ifrs).
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